With software and game development agreements, it is to be expected that the scope of the deliverables will shift as the work progresses. The terms and conditions of the agreement should reflect that reality.
Incorporating a deceased superstar into a live performance is more complicated than simply knowing whom to contact to clear the various rights, particularly if you are messing with that superstar’s image.
The more things change in the music business, the more they stay the same. That holds true for record deals and music licensing. Nowadays, instead of selling your soul to the devil, you can license it.
Does Google read your email? Perhaps, but Google is not nearly as big a concern as that pimply faced IT kid over in cubicle 37 at the office.
Social media is unstoppable and is creating a phenomenon know as the mega personality, which has the potential to cause unprecedented head butting, and headaches, as our social space becomes more crowded.
Just as the Internet has given us give the tools to set ourselves free, we clamor to constrain ourselves.